If AI were killing events, your best night out would be a PDF. That is not what's happening.
What AI is killing is the part where you send 23 emails, wait 2 weeks, and then quietly decide it's easier to stay home and rewatch something mid.
According to McKinsey's 2024 Generative AI report, roughly 60 percent of coordination and administrative work can already be partially automated with current tools. That's scheduling, matching, pricing estimates, follow-ups. The unsexy stuff that murders momentum.
Events Don't Die From Bad Ideas
Most events don't die because the idea was bad. They die because execution feels like unpaid labor with deadlines.
Lower friction means more attempts. More attempts means more events.
What AI Actually Does
AI doesn't create the magic. It removes the bureaucracy standing between "this could be fun" and "doors open."
Dark but accurate: AI is not the DJ. It's the friend who actually books the venue so the DJ doesn't ghost.
Source: McKinsey, The Economic Potential of Generative AI, 2024
